Our Story
Founded in 2023, O:WOW began as a small yet bold experiment—a 16-seat space designed to test our central kitchen concept, born from our sister company, Cook Beyond.
Our philosophy is simple but powerful:
Consistency + Quality - Operational Cost = Higher Customer Retension
This balance is not easy to achieve, but we proved it’s possible to deliver affordable, high-quality eats without compromising on service.
​
By 2025, O:WOW had evolved into more than just a dining concept—it became a platform of insights to help other businesses grow. Today, we redefine ourselves as a partner for startups and companies seeking innovative food and beverage (F&B) solutions. From creating customized F&B gifts for corporate clients to helping restaurants expand into retail markets, we craft strategies that are effective, efficient, and impactful.
​
In a world of shifting spending habits and economic uncertainty, agility and cost-effectiveness are key. With a team of experienced consultants and chefs, O:WOW is here to help you turn challenges into opportunities, delivering results that matter.
​
At O:WOW, we don’t just adapt—we lead with purpose. Let us help you grow.
Global Expansion Services
O:WOW specializes in F&B-focused solutions for businesses looking to expand into international markets. We provide comprehensive support to help you establish a strong presence in countries such as Italy, Spain, Australia, New Zealand, the UK, and the Philippines. Our services include, but are not limited to:
​
-
Finding Channel Partners: Connecting you with the right distributors, suppliers, or collaborators in your target market.
-
Sourcing Agent Offices: Acting as your local representative to ensure seamless operations and communication.
-
Marketing and Promotion: Developing tailored strategies to effectively promote your brand in the respective markets.
​
Similarly, we offer solutions for overseas companies seeking to enter Hong Kong and the Greater Bay Area. From navigating partnerships to crafting market entry strategies, we act as your trusted partner to ensure a smooth and impactful expansion.
​
With O:WOW, you gain a dedicated team focused on helping your F&B business thrive across borders. Let us help you unlock new opportunities and grow globally.
